Uniroyal
For everything you value
For 130 years, Uniroyal has believed in good, honest value—nothing more and certainly nothing less. A tire with value is a tire that delivers what was promised, gets you where you’re going and leaves you with enough money in your wallet so you can actually enjoy the ride.
Uniroyal
For everything you value
For 130 years, Uniroyal has believed in good, honest value—nothing more and certainly nothing less. A tire with value is a tire that delivers what was promised, gets you where you’re going and leaves you with enough money in your wallet so you can actually enjoy the ride.
Access our top-rated portfolio of offerings
The tires you trust, and your consumers ask for by name
Uniroyal® Tiger Paw® Touring A/S
Our long-lasting all season tire designed for your everyday needs.
Uniroyal® Laredo® HT
All-Season Pickup Truck & SUV tire that lets you drive worry-free with those you value most.
Uniroyal® Laredo® AT
Traction you can trust. Take the long way home - because the Laredo® AT tire can handle it.
Uniroyal® Tiger Paw® AWP II
A longtime favorite available with a classic white sidewall design.
Uniroyal® Tiger Paw® Touring A/S
Our long-lasting all season tire designed for your everyday needs.
Uniroyal® Laredo® HT
All-Season Pickup Truck & SUV tire that lets you drive worry-free with those you value most.
Uniroyal® Laredo® AT
Traction you can trust. Take the long way home - because the Laredo® AT tire can handle it.
Uniroyal® Tiger Paw® AWP II
A longtime favorite available with a classic white sidewall design.
Get rewards
Programs and promotions
Michelin Alliance Associate Dealer Program
This program offers industry-leading financial rewards in support of your profitability on retail sales of MICHELIN®, BFGoodrich® and Uniroyal® tires.
ATD Partner Program
Sign up for a manufacturer program with ATD as the primary distributor and earn quarterly payout eligibility. More rewards. More opportunities.
More simplicity.